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Marketing for Small Businesses

A six-part series co-sponsored by the Bemidji Chamber of Commerce, Paul Bunyan Telephone, and the Center for Research and Innovation, BSU.

To succeed in today's world, small businesses must cost-effectively promote the product and services that they offer. "Relationship sales" has evolved and small business can no longer rely solely on word-of-mouth and reputation to be successful. And, unlike 'big box' competitors, small businesses don't have unlimited resources to invest in promotion. 

In the "Marketing for Small Businesses" series, co-sponsored by the Bemidji Chamber of Commerce, Paul Bunyan Telephone, and CRI, course participants will learn practical marketing techniques and strategies to increase the effectiveness of marketing dollars. Participants may register for one or multiple courses. Discounts apply for Chamber members and for participants who register for all six courses.

Courses

Small Business Marketing 101: Understanding Everything that Marketing Is; Dr. Dave Smith, BSU; October 28, 2009; 8:00am - 10:00am

Social Media Networking; Ms. Sue Henry; November 18, 2009; 8:00am - 10:00am

Branding Your Business; Dr. Dave Smith, BSU; January 20, 2010, 8:00am - 10:00am

Competing with Mass Retailers: Customer Service as Marketing; Mr. Dave Heilig, BSU; February 23, 2010; 9:30am - 11:30am

Comparing Media: Radio and Newspaper and Direct Mail, Oh My! Dr. Dave Smith, BSU; March 17, 2010; 8:00am - 10:00am

Electronic Marketing; Mr. Dave Heilig, BSU; April 27, 2010; 9:30am - 11:30am

Registration

For registration form and additional information, click here

Location

All classes take place at the Center for Research and Innovation, 3801 Bemidji Ave N, Suite 4.

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