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Client Voices

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"I have been an instructor for more than 20 years and I can truthfully say that it has been an absolute pleasure to be involved with Optivation"

-Keith Williamson


"I have shared 10 years of growth with Optivation. Working with Kerry Ross during these years has grown me as a professional. Kerry is always looking how to bring professionalism to every project whether it is a project she is facilitating for you or if it is a project you are doing along with her.

The Northern Safety Conference is a great example of teamwork of the entire Optivation team along with the Minnesota Safety Council to bring an annual first class conference to the Bemidji area for the past 8 years. I was privileged this past year when asked to coordinate the 8th Annual Safety Conference in Bemidji along with Kerry’s team.

I would recommend you to contact Kerry Ross (Optivation) for any of your training or planning needs. "

- Myron S. Selzler


"All-in-all a worthwhile endeavor that all involved in will gain from. The end product can be used by all staff within our office/area/region."

- Bill Fisher


"Thank you for your support and contributions in making the Park Rapids Performance Project a success. All participants have said they would do it again, have learned how to improve their organizations, and plan to continue application of lessons learned.

Your knowledge, enthusiasm, and pleasant personality made this project a joy. You were a full partner in making this happen and I hope we have the opportunity to work together again."

- Louis E. Schultz


"Working with Kerry Ross is always a pleasure. Bringing such a great mix of professionalism and sense of humor to each project as she does, our employees always request her specifically for classroom training purposes.

We have contracted with Optivation now on several successful projects, and each and every one has been delivered on time and with a flare for high quality and dynamic learning experiences. So many times projects lose their luster and momentum after implementation, but Optivation has been successful in motivating our employees to continue to lead the charge long after the initial thrust is over."

- Justin Holley


"MEEA and Optivation forged a successful partnership to offer the first Building Operator Certification Level II course in Minnesota. This innovative course was made possible due to Optivation's attention to detail, open communication and ability to find creative solutions to potential and actual barriers. I look forward to working with Optivation in the future."

- Nora Wintermute | Program Associate
MEEA | Midwest Energy Efficiency Alliance


"I met Kerry Ross in 2005. The outcome of our initial meeting is an on-going collaboration between the Minnesota Safety Council and Optivation to produce the annual Bemidji Safety day (2013 was the 8th annual!) which serves over 125 participants each year.

We also partner with Optivation staff to develop and provide customized on-line safety training. Our strategic partnership with Kerry Ross and Optivation has expanded our member services throughout the northland and the entire state. I would recommend Optivation to anyone looking to provide quality state-of-the-art training! "

- Gina Hoffman | Director, Continuing Education
Minnesota Safety Council